#15 Community News | Goza by Moga launches its loyalty program in Valladolid | Loyalty & Shop


Obrador de Goya | A loyalty plan inspired by the cinema

Grupo Moga has taken a step forward by integrating its loyalty system into the Goza by Moga brand. This initiative not only marks a milestone in the digitalization of the customer experience but also reflects the group's commitment to excellence in service and the pursuit of consumer satisfaction.

Goza, originally conceived as a Delivery & TakeAway project in the city of Valladolid, has undergone a significant transformation since its inception. Now, with the launch of the Goza Lovers plan, customers have the opportunity to embark on an exciting journey through various levels of loyalty, from Iniciado to the coveted Insaciable status, passing through the levels of Deseoso and Travieso.

Each order not only offers the expected culinary delight but also the opportunity to accumulate points that can be redeemed for exclusive rewards and benefits.

Highlights the diversity of the gastronomic offering provided by Grupo Moga. From fine-dining restaurants such as Aquarium, Rioluz, Gastrobar Sabores, or the newly launched Originario to quick-service options like Pancon and Barra Burrito, the group caters to a wide range of culinary tastes and preferences. This unique combination of establishments allows Grupo Moga to reach a broader and more diverse customer base, solidifying its position as a leader in the culinary scene of Valladolid.

But Grupo Moga's vision does not stop at Goza. With plans to extend digital loyalty to all brand locations, the group demonstrates its ongoing commitment to innovation and service excellence. As expressed by Javier Hernández, Marketing Manager of Grupo Moga, their goal is clear: to continue expanding loyalty and strengthening customer relationships across all their businesses.


In a world where organized dining is gaining increasing importance, initiatives like that of Grupo Moga stand out as inspiring examples of how companies can adapt and thrive in an ever-evolving digital environment.

Would you like a better understanding of our latest developments and use cases that we showcase?

I'd be delighted to talk with you!

Paola
Regional Sales